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Social Media Specialist - Orange

Company: Job Network
Location: Orange
Posted on: December 5, 2019

Job Description:

Newport Beach & Company is the global marketing agency for the city of Newport Beach charged with inspiring travel to the destination. The organization is seeking a dynamic full-time communication manager to bring the Newport Beach story to life in traditional and new media outlets. Newport Beach & Company is fulfilling the strategic vision to become the destination marketing organization (DMO) of the future, where creative and innovative solutions that support business goals are the norm and all team members, activities and actions reflect the highest standards of excellence in the industry. About_You You have an entrepreneurial spirit, strategic mindset, artistic eye and engaging caption writing skills. You have the ability to communicate an overarching brand voice across multiple sub-brands and channels, implement quality benchmarks and build audiences with your captivating content. You are an analytical thinker with a laser-focus on details, insights and KPI s. Your day-to-day work will include developing content calendars and executing communications for a variety of social media platforms. This position hinges on your ability to be a multi-tasker and reliable in owning several social media handles at once. You are looking forward to creating fresh and engaging original content daily for each channel to build and foster a community. You have a strong work ethic and are entrepreneurial. Duties and Responsibilities (included, but are not limited to the following): * Execute a robust social media strategy for Newport Beach & Company owned- channels and its business units on a variety of platforms including but not limited to Instagram, Facebook, Twitter, LinkedIn, Pinterest and YouTube under the direction of the senior director of communications * Develop and execute weekly content calendars (permanent posts and stories) for all 10+ social handles. * Adhere to the social media style guide to ensure voice, messaging, aesthetic, quality and content is unified underneath the Newport Beach & Company brand umbrella while maintaining individual style for each channel * Manages all paid social media advertising; analyzes data and provides reports and recommendations * Create graphics and other content for channels * Craft engaging and entertaining copy and captions * Execute original content programming and campaigns to engage and grow audiences * Daily community management of consumer listening and response where necessary * Drive strategic influencer strategy * Integrate Newport Beach & Company marketing initiatives and campaigns into social accounts * Liaise with content and video teams in creative and distributing owned assets * Responsible for executing the Visit Newport Beach blog strategy and management * Analyzes social data and creating reports with insights and recommendations * Manage digital content library * Adhere to social media best practices * Miscellaneous tasks as needed Qualifications * 3+ years of agency or in-house social media management building a community, engaging and growing audiences * Bachelor s degree in marketing, communications, hospitality or relate field * Relationships with influencers and content creators * Experience managing a variety of channels and platforms * Experience with driving paid strategy * Experience with social listening and analytics tools * Voracious news consumer with a finger on the pulse of happenings in the world and the latest in social media trends * Multi-tasker, self-starter, team-player, quality enforcer and grammar police Preferred * Tourism, hospitality, luxury experience * Design experience * Video editing experience Work Environment * Quiet office environment with low noise level * Office area is heated and air-conditioned * This position is an in-office position; telecommuting is not a option * The office staff is business casual, traditional business dress, if meeting with clients * Newport Beach & Company is an equal opportunity employer Newport Beach & Company offers an excellent work/life balance with a friendly and supportive company culture. The organization provides health insurance as well as other wellness and lifestyle benefits, including a flexible 9/80 work schedule. How_To_Apply Send cover letter, resume and link to portfolio if applicable via email to ************************. LOCAL CANDIDATES ONLY. No relocation assistance offered. No phone calls please. Candidates will not be contacted unless considered for next steps in the interview process. Pandologic. Keywords: Digital Media Specialist, Location: Orange, CA - 92866

Keywords: Job Network, Orange , Social Media Specialist - Orange, Advertising , Orange, California

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